Making the Most of Your Online Brand

 

Websites, Blogging, Facebook, Twitter, LinkedIn, Podcasting.

How can your Internet presence help your business? 

 

Participants will learn:

• How understanding their target customer can impact their online visibility and their ability to effectively make connections
• The importance of determining their goal for their online presence and the steps necessary for achieving their goals
• How to look at their website through the eyes of their target prospect – it isn’t all about SEO.
• The benefits of each of the major social media vehicles so they can determine the right ones for their business
• How to create their expert status on the industry so they are viewed as the “person in the know”
• FOR LONGER SESSION ONLY: Basic “how-to’s” and examples of leaders in the social media industry – participants will set up their own Twitter account online

Who Should Attend: Business owners, managers, IT professionals and those interested in understanding and making the most of their brand on the Internet. Minimum of 15. No maximum.

Length of Session: Basic session: 90 minutes of lecture Longer session: 3 hours – participants required to bring WIFI laptop

Speaker Requirements: LCD projector and WIFI connection, screen. 48 hours notice of number of attendees expected. All handouts will be provided at no additional cost.

The Canton Chamber of Commerce presented Ms. Deborah Chaddock Brown as the keynote speaker at today’s “Fast Break Breakfast”. Fantastic Speaker!!! Ms. Brown spoke about blogging, Twitter, LinkedIn, interactive websites and other social media tools. Her presentation was enthusiastic, informative, timely and filled with specific examples of how to grow your business and client base. If asked to recommend a speaker/presentation on the use of social media in business development and other related topics, I would strongly recommend Ms. Deborah Chaddock Brown.

July 10, 2009 Andrew Spriegel